Bespoke Texture Service
Custom texture tools for potters and studios
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Alongside the Magpie Texture Co. range, I offer a limited bespoke service for makers who need a texture that doesn’t exist — or can’t exist — as an off-the-shelf tool.
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Bespoke work is suited to:
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studios developing a recognisable surface language
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potters working on a defined body of work
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projects where repeatability, scale, and clean release matter
This service is intentionally limited so each project can be developed, tested, and refined properly in clay.

Two ways to work together
1. Bespoke from supplied artwork
(most common)
This option is ideal if you already have artwork or a clearly defined pattern.
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You supply finished artwork (or artwork that needs light preparation), and I translate it into a functional clay texture — refining for scale, depth, and release.
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Best for
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feature elements
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repeat patterns
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established visual identities
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makers who know what they want
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What’s included
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one digital proof
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one round of revision
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test press of the first engraved sheet
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production of additional sheets if required
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This is a focused, execution-led process.
2. Design-led bespoke
(limited availability)
This is a collaborative design process where I develop an original texture concept based on a defined brief.
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Because this work is exploratory by nature, it is offered selectively and scoped carefully.
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​Best for
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collaborators with a clear project context
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studios seeking a distinctive, one-off surface language
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situations where exploration is intentional and expected
Important to know
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this is a different process to standard bespoke
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it involves multiple design iterations
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it requires a written brief and clear constraints
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pricing reflects the additional design time
Design-led bespoke requires a written brief with constraints (use case, scale, repetition, and aesthetic references) and are accepted in limited numbers each quarter.

Sizes & formats
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Bespoke textures can be produced in a range of formats, including:
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Mug band — 31 × 11 cm
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Full sheet — up to 38 × 38 cm
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Custom formats — anything in between, depending on use
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Engraved templates or masks can also be developed as part of a bespoke project where appropriate.
If you’re unsure what size or format suits your work, this can be discussed during quoting.
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File requirements (for supplied artwork)
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Accepted formats
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Vector: SVG, AI, EPS
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Image: JPEG or PNG (high contrast, 300 dpi at final size)
Design notes
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Minimum line width: 0.5 mm
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Avoid gradients or photographic detail
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Black on white works best
Artwork cleanup, vectorising, or pattern development can be quoted if needed.
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Pricing & quotes
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Bespoke pricing depends on design complexity, preparation required, and format. All bespoke work is quoted before proceeding.
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Design & setup
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Hourly rate: NZD $60 per hour
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Ready-to-engrave artwork supplied: setup fee applies
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Artwork cleanup, vectorising, seamless pattern development, or design-led bespoke work is charged at the hourly rate above
Production
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First bespoke sheet includes test press and quality checks
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Additional identical sheets are priced per unit, based on format

Example 1 — Bespoke from supplied artwork
(Execution-led)
Brief
A potter supplies a finished SVG design to be used as a repeat texture on mugs.
Process
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Check and prepare supplied SVG
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One digital proof
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One minor revision
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Engrave first sheet and test press in clay
Typical time
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Setup & preparation: 0.5–1 hour
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Design time: $30–$60
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First bespoke sheet (includes test & QA): $35
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Indicative total (first sheet):
$65–$95, plus additional sheets if required
This option suits makers who already have clear artwork and want it translated cleanly into a functional texture.
Example 2 — Design-led bespoke
(Collaborative design process)
Brief
A studio wants a distinctive surface texture developed from a conceptual idea rather than finished artwork.
Process
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Review written brief and constraints
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Develop original texture concepts
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Multiple design iterations
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Test pressing and refinement in clay
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Final engraving and production
Typical time
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Design development: 2–4 hours (sometimes more)
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Design time: $120–$240
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First bespoke sheet (includes test & QA): $35
Indicative total (first sheet):
$155–$275, depending on scope and iteration
This option is intentionally exploratory and is best suited to collaborators who are comfortable with an iterative process and open-ended outcomes.
Turnaround
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Proofs are typically supplied within a few days
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Engraving and dispatch follow approval
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Timelines vary depending on scope and workload
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Rights & permissions
You must confirm that you own the rights — or have permission — to reproduce any artwork supplied.
I can’t accept copyrighted material without explicit authorisation.
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Request a Quote
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If you already have artwork and want a clean, functional translation into clay, bespoke from supplied artwork is usually the most efficient path.
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If you’re seeking original surface development and are comfortable with exploration, design-led bespoke may be appropriate — but it should be approached as a collaborative design project rather than a quick customisation.
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If you’re unsure, a short enquiry usually clarifies which path makes the most sense.
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